Spread joy and fun with our gorgeous range of Miffy bunny and friends plush toys, lift-the-flap and picture books, night lights and rugs. Whether you’re searching for the perfect gift or looking to delight your little one, shop Metro Baby’s range of a loved kid’s classic, destined to bring smiles!

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Delight kids with much-loved Miffy and friends cute, classic, quality products


Miffy and friends products available online

Shop the always popular range of Miffy and friends products, available to order online, with delivery across Australia. Whether you’re searching for the perfect gift or something special and fun for your little one, our gorgeous range of classic Miffy products is destined to delight.

From Dutch creator, author and illustrator Dick Bruna, Miffy originated with Miffy children’s books, extending into many other much loved quality products. Borne in the Netherlands and known as Nijntje, a word derived from the Dutch word meaning ‘little bunny’, Miffy has kept children across the globe enthralled and entertained for decades (Miffy’s birthday year is 1955, originating in the Netherlands where Miffy creator Dick Bruna was born in Utrecht).

Today, decades later, Miffy products continue to delight kids across continents with a range extending from children’s books, night lights, and soft toys, to floor rugs, wall rugs and more. With so much on offer, kids can’t get enough of Miffy and her friends.


Miffy characters and cartoon

Miffy’s world is filled with lots of friends, also available to buy online from Metro Baby. Browse our range of cute Miffy character items including soft toys, night lamps, wall and floor rugs. Boris, Lion and Snuffy are also much-loved Miffy characters, a big part of this cute little bunny’s world. Choose from character themed mini lights, first lights, soft toys, wall and floor rugs. Here are just some great gift ideas within Miffy’s magical world:

  • Miffy First Light Lamp is lightweight, rechargeable and dimmable. Perfect for a sleepy (and not so sleepy!) toddler.
  • Mr Maria’s Bundle of Lights, made in the Netherlands, includes characters Miffy, Boris, Lion and Snuffy. Because the little rabbit has friends!
  • Miffy Sitting Corduroy soft toy is super-cuddly and available in a variety of gorgeous colours.
  • Boris Bear Teddy is a soft and adorable toy in classic cream.
  • Lion Corduroy Plush is destined to be loved for years.
  • Snuffy and Melanie Wall Rugs and Floor Rugs are popular nursery décor picks, adding warmth and fun.


Miffy night light is perfect for that sleeping toddler

The Miffy First Light Lamp is a perfect night light for your toddler. This award-winning night light is made by Mr Maria, world-famous for their night lights. Designed in the Netherlands and made from BPA free silicone, this cute and functional night light is light-weight, rechargeable and has 6 modes of brightness. Bedtime becomes much easier with a cute companion like a Miffy lamp or friends, glowing warmly and calmly right next to your little one.


Miffy merchandise your child will love

Kids love Miffy! Our range of Miffy merchandise is a popular choice for kids, whether as a gift or as something special for your child. It will be hard to choose from:

  • Soft toys: Keep Miffy and friends close with soft and huggable plush toys. Choose from different fabrics and colours, and across Miffy and characters.
  • Night lights: From Miffy to Boris, Lion and Snuffy, decide on a single night light or a collection of mini lights.
  • Children’s books: Always a hit to keep little ones engrossed. Choose from lift-the-flap or look-and-learn. Bub will remain engaged as they love to see what happens next to Miffy and friends.
  • Nursery décor: Fun wall rugs as art and gorgeous floor rugs as comfort keep little feet warm and eyes entertained surrounded by so much little bunny Miffy


Bedtime reading made easy with the range of Miffy books available

What better way to end the day than with an uplifting bedtime story? And kids love to read and learn all about Miffy’s adventures big and small, together with her friends. Spanning decades and loved across the world, Miffy books bring joy from morning to night. Good Night, Miffy! lift-the-flap book helps kids settle by reading about Miffy’s bedtime routine. Good Morning, Miffy! is a lovely picture book to encourage your little one to imagine their morning routine as they read about what Miffy does when she wakes up. Other popular Miffy books include Miffy: A look-and-learn book, which will keep kids enthralled as they learn to match words to images. Books are always a beautiful choice and Miffy’s range makes reading easy and lots of fun!


Find the perfect gift for that newborn or toddler with the range of Miffy products

Whether you’re looking for a gift for a newborn or a toddler, Miffy’s range of products are perfect gifts—because they’re classic, beautiful quality and loved by kids of all ages. Miffy’s range of soft toys, night lamps, children’s books and rugs will bring joy. Little ones can delight in cuddling soft toys and as they develop, also enjoy reading all about Miffy and her friends. Night lamps are a must have for any bubba’s room, to help them settle and feel secure. Dick Bruna’s Miffy’s range, from books to plush toys, night lights and beyond, as a trusted evergreen kids’ classic, is destined to bring big smiles across all little faces.


Plush toys for everyone to cuddle

Miffy plush toys are super-soft, snuggly and cuddly. Kids of all ages just won’t want to let go! Choose from a gorgeous range of different fabrics, textures and colours. It won’t be an easy decision.

  • The Miffy Terry Collection is the softest Miffy ever made! Choose from cream, pinks, blues and grey. This gorgeous range is super-soft, comforting and adorable! There’s also super-cute light grey Elephant in the Terry Collection.
  • The Miffy Sitting Corduroy range is also a popular pick. Soft, snuggly and available in off-white, pink, yellow, green, blue, grey and orange. Besides being a great travel buddy held close to the heart, this Miffy range can also add a pop of colour to a nursery. And don’t forget Snuffy and Lion, also available in corduroy.
  • The Miffy Eco Collection is endlessly cuddly and eco-friendly, made from 100% recycled PET bottles and available in cream, pink and blue.


Miffy decor for your nursery

Besides the super-snuggly, can’t-let-go soft plush Miffy toys, which can brighten or soften your nursery, Miffy has other adorable décor items to enhance your nursery and bring warmth and love into the room. Browse our range of world-famous award winning Miffy lights and night lamps which not only helps settle your little one at bedtime but also adds warmth and comfort to your nursery. For yet another layer of warmth, comfort and fun, shop our range of adorable Miffy floor and wall rugs.

Rugs to lighten up your nursery

Wall and floor rugs bring texture and interest to any room. And when it comes to Miffy wall and floor rugs, these also bring fun and love into your nursery. Choose from Miffy, Melanie, Snuffy, and Lion floor and wall rugs, available in off-white, brown, and yellow—depending on the character you choose. The Miffy range of floor and wall rugs are designed in the Netherlands and made from 100% New Zealand wool, which is easy to care for and comforting. All Miffy rugs are also hand-tufted in India under the GoodWeave label. This means no child labour is used in production and good working conditions are assured. And every purchase of a Miffy rug also supports an education program for children.


Buying your Miffy products online at Metro Baby

Metro Baby is Australia’s trusted online one-stop baby shop offering an extensive range of deluxe and specialty baby products from the most trusted local and international brands. We are careful in selecting the best quality baby products to cater for your little one's many and changing needs, from breastfeeding to weaning to scooters and trampolines! Our exceptional customer service includes easy checkout, Price Promise and gift cards, with convenient delivery across Australia, from Melbourne to Sydney, Perth to Darwin, and many Australian postcodes in between.


Where can you purchase the Miffy products online?

At Metro Baby! Our large selection of gorgeous Miffy products is available to buy online. Shop our Miffy collection which includes super-soft and cuddly plush toys, night lamps that glow with warmth and comfort, and wall and floor rugs which layer texture and fun in your nursery. Not to mention engaging and educational Miffy books by writer and Dutch artist Dick Bruna! With easy checkout and delivery across Australia, buying Miffy products online is easy and fun.

What is the range of Miffy products to choose from?

Our range of Miffy products includes plush toys, which are all soft and snuggly! Choose from the Terry Collection, Eco Friendly or Corduroy in a range of colours from cream to pinks and blues, grey, green, yellow and more. There’s also the ever-popular range of Miffy night lights, as well as educational and fun books by Dutch author and illustrator Dick Bruna. Not to mention, durable, quality and comforting New Zealand wool floor and wall rugs. Lots of choice for any Miffy fan! Whether for a gift or for your special little one, you can’t go wrong in choosing any item from the super-cute classic range of much-loved Miffy and friends products.