Australia's largest range of official Miffy plush toys, from the classic bunny to Boris, Snuffy, Lion and friends. Every plush is the genuine article, made by Bon Ton Toys, the official Miffy licensee, and delivered Australia-wide from Metro Baby.
The largest official Miffy plush range in Australia

Metro Baby carries the biggest selection of official Miffy plush in Australia, over 75 soft toys across every character, fabric and size. As part of the group that distributes Miffy plush in Australia and New Zealand, we stock the full range, get new releases first, and only ever sell the genuine Bon Ton Toys product. Favourites include the Miffy Sitting Terry ($34.95), the Miffy Sitting Corduroy ($32.95) in colours from off-white to pink and yellow, the Miffy Sitting Teddy ($34.95), and the palm-sized Miffy ECO Corduroy Keychain ($22.95).
Meet Miffy's friends: Boris, Snuffy, Lion and Elephant
Miffy is not alone. Boris Bear Terry ($34.95), Snuffy Corduroy ($34.95) and Lion ECO Corduroy ($32.95) bring Dick Bruna's whole world to the toy shelf, and collecting the set is half the fun. Each character comes in the same soft, huggable quality, so there is a friend for every personality.
Terry, corduroy, teddy and ECO fabrics

Miffy plush comes in a choice of beautiful fabrics: soft towelling terry, textured corduroy, fluffy teddy and organic cotton, in a palette of gentle colours that suit any nursery. The ECO range is made with recycled materials, so the cuddliest toy on the shelf is also one of the most responsible.
The perfect gift, and the perfect pair
A Miffy plush is a classic baby shower, first birthday and Christmas gift, small enough to post, loved for years. For a gift that really lands, pair a plush with a matching lamp from our Miffy lamps range by Mr Maria, or explore the whole world of Miffy, rugs, lights and more, in our Miffy collection. Not sure where to start? Our Best Miffy Gifts guide picks the best options by age, occasion and budget. For more ideas, see our guides to baby's first Christmas and gifts under $50.
Frequently asked questions
Are these official Miffy plush toys?
Yes. Every Miffy plush at Metro Baby is the genuine article made by Bon Ton Toys, the official Miffy licensee, and we carry the largest range in Australia.
Which Miffy plush should I buy as a first soft toy?
The Miffy Sitting Terry ($34.95) or Sitting Corduroy ($32.95) are the classic first choices, soft, the right size for little arms, and available in gentle nursery colours.
Are Miffy plush toys suitable for babies?
Miffy plush toys are made to high safety standards with embroidered features and no loose parts. Check the age guidance on each product, and follow safe-sleep advice by keeping soft toys out of the cot for young babies.
How do I wash a Miffy plush?
Most Miffy plush can be surface-cleaned with a damp cloth, and many are machine washable on a gentle cycle. Check the care label on your toy before washing.
What sizes do Miffy plush come in?
The range runs from pocket-sized keychains ($22.95) through the classic sitting sizes to larger cuddle companions, so there is a Miffy for every budget and every hug.
What goes well with a Miffy plush as a gift?
A matching Miffy lamp by Mr Maria is the classic pairing, the plush for daytime cuddles and the light for bedtime. Together they make a memorable newborn or first birthday gift.